ROME — If the 8,294,400 pixels of resolution on an Ultra High Definition television just don’t seem to convey enough detail, fear not: The electronics industry has heard your cry.
Even as UHD TVs, often called 4K TVs for their
And Sharp is now expanding its distribution of one such set, the 70-inch LV-70X500E. Following its October debut in China and subsequent arrivals in Japan and Taiwan, this 8K display will go on sale across Europe at the end of April for €11,199 — about $13,800 at current exchange rates. Sharp hasn’t announced anything about U.S. availability, but during a conversation at CES in January, Sharp marketing vice-president Rey Roque said an American price for this set would be in the “low five figures.”
That, apparently, is supposed to be a reasonable price for a set that supports a video format that offers next to nothing to watch, that can’t be streamed on most broadband connections or fit onto Blu-ray discs and which can’t even be properly appreciated unless you get a set too big to fit in many living rooms.
An upsell based on upscaling
Sharp laid out its pitch for 8K TV last week at the
Sascha Lange, Sharp’s European vice president for marketing and sales, instead emphasized how this and other 8K sets could electronically upscale 4K content (although even that remains scarce, especially for live programming like sports) and could show still images at their full resolution.
Actual 8K video will be a small part of the picture at first. The Japanese broadcaster NHK has been
Blu-ray discs now support 4K video, but they won’t be able to accommodate 8K, predicted Mark Vena, senior analyst at
Streaming allowed 4K video to find an audience without the cooperation of cable and satellite firms. But while, for instance, YouTube has offered
The highlights reel playing on a demo unit of Sharp’s 8K set required 300 megabits per second of bandwidth to stream, said Adrian Wysocki, group product manager at
Only 23.2% of U.S. fixed-broadband connections hit that speed at the end of 2016</span></a><span style="font-weight:400;">, according to to the F