Sprinter Shelly-Ann Fraser-Pryce will have a foot up against her competitors in Rio this summer.
Fraser-Pryce will be competing in the women’s 100m and 4x100m relay in what Nike says is the most advanced track and field shoes ever created.
Nike has chosen the Jamaican sprinter to debut the Zoom Superfly Elite, the brand’s first sneaker that consists of 3D-printing spike plates instead of screwed ones.
The 3D-printed prototype was tailor-made based on the measured data of her speed on the track.
Shane Kohatsu, Nike’s innovation design director, said the goal was to build a shoe that would help runners go faster.
The jury is still out on if these high-tech sprinters will make a huge difference on the field. We’ll have to watch the Rio Games and see if Fraser-Pryce brings home the gold.
If you’re looking to test them out yourself, Nike’s Zoom Superfly Elite hits stores in October.