As we all know that Magento is a PHP-based open-source platform that is free of cost and has a modular architecture to develop the best eCommerce websites. Magento has a free but paid version that is also available, known as Magento Enterprise Edition. It is paid because it has some additional and advanced features compared to the free version that is the Community version.
Enterprise edition is used for all businesses, and Community edition is suitable for startups or small size businesses. Because of the salability, flexibility, and fantastic shopping experience, Magento is considered the best platform for an eCommerce website. Magento is also a good choice for B2B and B2C eCommerce realms.
Magento is considered to be the second most used platform for eCommerce websites worldwide. Many top international brands are developing using the Magento platform, and it is also used for developing startups and small businesses.
You can hire a Magento web development company to help you develop your eCommerce platform for your business. The company can help you select the edition in which you want to develop your app depending upon your business size.
Hire a Magento-certified developer who can take full advantage of Magento features and functionalities and understand Magento very well and your requirements. They can help you develop a website with the latest features and according to your targeted audience.
Magento is user-friendly, has attractive features, in-built themes, and plugins, and has a strong community best for an eCommerce platform.
Here are the benefits of Magento, through which no one can resist choosing Magento as their eCommerce platform.
Benefits of selecting Magento
- Open-source
- Popularity
- Mobile-friendly
- Extensions and themes
- Multi-store management
- Scalability and performance
- SEO compatibility
- Easy integration
- Integration with third-party components
Open-source
One of the primary reasons behind the success of Magento is its open-source nature. This means that any Magento developer can use it and customize their eCommerce website depending on their business and targeted audience.
There are mainly three editions of Magento Magento Community Edition, Magento Enterprise Edition, Magento Commerce Cloud Edition. The most popular among all three is Magento Community Edition because it is free of cost. You can download and install any edition of Magento as you want according to your business requirement.
Magento modules can also be essential for developing eCommerce stores. Many modules are available in the Magento marketplace. You can speed up your eCommerce store and promote your eCommerce websites with the help of the features provided by these modules. You can select the module that is helpful to you and your eCommerce website.
Magento has many advantages as it is open-source. It is adaptable and can be changed according to your requirement. By using the Magento open-source platform, you can give robust performance and improved security for vendors and developers.
Popularity
As the second platform for developing eCommerce websites worldwide, Magento is the best-suggested name for developing an online eCommerce store. It has developed many popular eCommerce websites that are already live.
As an effect of this high popularity and the open-source nature of Magento, the Magento Community is a global and lively one that takes thousands of discussions every day that too on Magento.
Mobile-friendly
Mobile-friendly responsive designs can be developed with the help of Magento. You can hire a Magento certified developer to develop a mobile-friendly design and work correctly on other devices.
Magento has in-built themes that you can use to develop a design or customize the theme you selected as per your business. You can also add features as you like in the theme.
It is essential to develop the website or eCommerce store as per mobile phones because people use more smartphones than desktops or PCs. People can carry their phones in their pockets and can easily see what they want immediately. Especially when people shop things online, they mostly prefer smartphones.
Extensions and themes
The product design Magento 2 extensions have made it less complicated to develop web applications and allow business owners to expand the core functionalities to rebuild their storefronts to overcome the requirements. In addition, Magento’s latest APIs and built-in automatic testing framework can work with a plethora of third-party tools, integrations, and extensions available in the marketplace.
Magento developers can use many unique extensions and themes to make your eCommerce store different from other marketplace applications. These extensions and themes are served by both Magento and Magento communities.
Multi-store management
Magento is capable of running multiple stores only from one backend. This is an essential benefit of Magento as compared to another eCommerce platform. If you want to run numerous eCommerce stores from one backend, you must go with Magento, which provides Multi-store management.
Magento allows the development of various separate and individual websites but from only one backend.
Scalability and performance
You have a choice of selecting a self-hosted website solution, and Magento hosted solution. In addition, there are legions of widespread and trusted business hosting service providers that offer plans well-fitted for Magento applications.
Switching from one website to another can be done very quickly nowadays with the possibility of one-click installation tools in the market.
Thus with Magento’s open-source license, you can have complete control over your eCommerce application as you are free to choose any hosting service provider and relevant security solutions for the eCommerce store.
SEO compatibility
Magento supports SEO features such as automated Google sitemaps, creating search-friendly links, controlling URLs with the help of URL rewrite, automatically sorting most searches, handling duplicate content, allowing detailed search results; these are some of the SEO features that can are focused to make search engine optimization process very effectively with Magento eCommerce store development.
Magento CMS improvements can also enhance search engine visibility by developing unique store pages that stand out from the competition.
Easy integration
The CMS platform has more functionalities, and all solutions cannot be solved within the system.
They usually need other apps and plugins to make working with the platform easier. The Magento eCommerce platform benefits from having an eCommerce shopping platform that can be easily integrated with already made plugins and apps from other developers.
Magento APIs are also extensible to connect with different applications such as analytics, shipping, tracking, payment gateways, and more.
Integration with third-party components
Third-party extensions and plugins can be considered great tools that save a lot of time for site admins and developers. Magento provides you with unlimited options that you can use when it comes to free integration of third-party services. This can reduce the stress of the development team and development.
The essential feature of these components is free to use. By using Magento’s extensible API, you can easily connect to any application or plugin of your own choice without any issue.
Whether payment gateway, analytics tool, shipping, or tracking system, you need to identify and integrate it into your Magento eCommerce store.
Conclusion
We all know the importance of eCommerce websites, especially in this harsh pandemic. Ecommerce stores have helped us a lot to get our essentials on time at our doorsteps. To maintain such a highly used and large eCommerce store, it is wise to use Magento for eCommerce store development.
If you don’t believe that Magento is the best choice for developing an eCommerce store, you can go through this blog or visit the popular websites developed using Magento; you can know how smoothly they work Magento’s features and functionalities. You can also take the help of Magento web development company.
This blog can tell you about all the significant benefits of Magento that can develop a flawless, error-free, and smooth eCommerce store for you as per your business requirement and targeted audience.
Author Bio:
Rahim makhani, CEO and managing partner at Nevina Infotech, Enterprise Web App & Mobile Application Development Company, helps global businesses grow by the internet of things development.
